Chapter+2

=﻿Chapter 2=

September 23rd--Introduction (Assignment #1)

 * Complete the Social Responsibility Assignment.
 * There is an extra credit opportunity that you have to figure out (check news sites)
 * Email your work or hand write it. You may NOT print
 * [[file:Social Responsibility Intro.pdf]]

Friday, September 24th-Tuesday, September 28th

 * View this PowerPoint
 * Follow the assignment instructions
 * media type="custom" key="7001379"

Wednesday, September 29th

 * Social Responsibility--Ben and Jerry's Video
 * Check out their website for more info
 * Answer these questions
 * [[file:Video Questions.pdf]]

Thursday, September 30th

 * Go to Page 57 in your book--This is the DECA Prep Event for Chapter 2 (Mrs. Ferris will explain DECA)
 * Read the details
 * You are going to complete the event.
 * You will have the whole hour (Not the 20 minutes listed) to complete this
 * You will need to
 * Describe the target market
 * Describe the advertising campaign you will use (just an outline but must give a good idea)--Will it include TV ads, print ads, radio? What will it look like/sound like?
 * You can write a description, draw one...whatever you need to do to get your ideas out and explained
 * Describe the pricing you will recommend (make sure you pay attention to what was listed in the explanation about price-you cannot do something against the company wishes).
 * Use the Thinking Critically questions to help you.
 * Turn it in when done (if you wrote it, turn it into the basket, if done digitally--email it)